Samsung cuts LCD production and shifts its focus to QD-OLED displays

by:Kimeery     2021-06-04

Samsung has been one of the leading display manufacturers for a long time, and its latest innovation will be its quantum dot OLED (QD-OLED) panel. The company has used Quantum Dot (QD) technology for its TVs, and OLED panels have been the main product of its mobile division for more than a decade. Now, Samsung's goal is to merge the advantages of the two display technologies into one display solution.

A new report from the Korea Herald stated that Samsung has begun to restrict its LCD production lines in its Korean factories, mainly due to the decline in profitability and demand. This move will also allow more resources to be allocated for the new QD-OLED screens. Samsung Display CEO Lee Dongxun confirmed that the company will soon prepare to launch its first QD-LCD for Samsung panel, but did not provide any details about when or what device will debut.

Quantum dot displays are essentially a hybrid between traditional LCD and OLED displays. They do not use LED backlights, they use blue LEDs that can be individually lit, which can convert light into red and green, and consume less power in the process. QD-OLED panels will use blue OLED pixels and LED quantum dots to achieve higher efficiency and color accuracy.

According to industry analysts, Samsung plans to invest 10 trillion won ($8.3 billion) in QD-OLED production. The first product will be a high-end TV.

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